15 Basic SEO Tools of 2017

The Search Engine Optimization (SEO) industry was worth $65 billion in 2016, according to data from Search Engine Land and search engine land is predicting that the SEO industry will continue to grow to an estimated $72 billion by 2018 and $79 billion by 2020.

There are many SEO tools that can support and boost your traffic by organic search, but it can take time and money to sort the sheep from the goats. To help with this, I’ve created a list of the 15 basic SEO tools for every business and industry to use which can help you recognize the right keywords to target, understand the backlinks, create new links and track the current performance.


Here is the list of 15 SEO tools which will help you to grow your business and get better rank in SERPs


Technical SEO

 

1- Screaming Frog

Basic SEO Tool - Screaming Frog.

 

 

The first SEO tool is Screaming Frog SEO Spider. It is a desktop program (PC or Mac) and this tool crawls websites’ links, images, CSS, script, and apps from an SEO perspective.

 

 

2- DeepCrawl

Basic SEO Tool - DEEPCRAWL

DeepCrawl is the world’s most comprehensive website crawler. It helps you to analyze your website architecture to understand and monitor technical issues to improve SEO performance.

I find it remarkably useful is in reporting – doing an audit at the beginning of any project to spot big issues. What I like is that the data is nicely segmented. I can quickly find, and tell clients, about specific problems that I can try and improve.

 

3- Woorank

Basic SEO Tool - WOORANK

 

WooRank is a technical SEO audit tool which allows you to review your website for SEO problems and assists you to improve your rankings in SERPs.

WooRank works as a digital marketing assistant for you and assists you investigate your website, plan an optimization strategy and track your performance.

 


Keyword Research


 

4-Google Keyword Planner

Basic SEO Tool - Google Keyword Planner

Google Keyword Planner is a free keyword research tool for new or experienced advertisers that helps you to identify best and targeted keywords along with the monthly search and bid price. You can search for keyword and ad group ideas.

 

5- SEMrush

Basic SEO Tool - SEMRUSH

The fifth tool of my list is SEMrush and it is a powerful and versatile competitive intelligence suite for online marketing and SEO.

 

6- Longtail PRO

Basic SEO Tool - LONGTAIL PRO

It will help you to:

  • Find Easy Keywords using our Unique KC feature
  • Use Rank Value to discover Keyword Profitability
  • Scope out the Competition with Detailed Metrics
  • Filter, Sort, and Export Results As Needed
  • In Depth Domain and Page level Metrics

 


Backlink Monitoring & Analysis


 

7- Ahrefs

Basic SEO Tool - AHREFS

Ahrefs helps you to learn why your competitors are ranking so high and what you need to do to outrank them.

 

8- Open Site Explorer

Basic SEO Tool - OPEN SITE EXPLORER

This SEO tool will help you to develop a high-quality inbound link profile, Research backlinks, find link-building opportunities, and discover potentially damaging links with Open Site Explore.

 

9- Majestic

Basic SEO Tool - MAJESTICSEO

The ninth SEO tool of my list is Majestic SEO  and this tool is one of the best link intelligence tools available to site owners now and the best part is that it’s free.

 


Link Building


 

10- Link Research Tools

Basic SEO Tool - LINKRESEARCHTOOLS

LinkResearchTools is a big data platform that helps advertising agencies and brands rank better in search engine result pages and it helps to understand and outperform your competition.

SEO DEMO

 

11- Ontolo

Basic SEO Tool - ONTOLO

The ontolo tool helps you to finds sites you can contact for links. The type of sites depends on how you configure the tool and the keywords you give it.

 

12- Whitespark

Basic SEO Tool - WHITESPARK

 

This tool helps you to advance your local search, improve rankings, and get more business with the help of Whitespark’s local SEO tools and managed citation services.

 


Rank Tracking


13- Google Search Console

Basic SEO Tool - GOOGLESEARCHCONSOLE

Google Search Console is a  best and free service offered by Google that helps you monitor and maintain your site’s presence in Google Search results.

14 – AdvanceD Web Ranking

Basic SEO Tool - ADVANCED WEB RANKING

This tool provides you fresh rankings on daily basis, weekly and on demand. This tool can be used for desktop, mobile and local searches. The best part, it is accessible from any device.

15- Authority Labs

Basic SEO Tool - AUTHORITY LABS

Authority Labs assists you to track website rankings in Google, Yahoo!, and Bing daily.  Automated SERP tracking feature saves your time and helps you respond quickly to ranking changes.


 

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3 thoughts on “15 Basic SEO Tools of 2017

  1. Pingback: 111 Top Digital Marketing Tools - List Of Best Digital Marketing Tools Used By Experts

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